What it costs
Start at nothing.
The order on this page is the order we actually sell in. You see what is wrong for free, we fix it for you, and only then does licensing the software make sense.
Step one
The survey
$0 always
Your site read the way a search engine reads it, and the platforms standing in front of you, named.
- Read-only — nothing on your site is touched
- The marketplaces currently ranking ahead of you
- Paste-ready markup for anything missing
- No card, no call, no follow-up sequence
Three slots at this rate
Done for you
$3,400 /month
We run it against your salon. Not a shared roadmap you vote on — work done, then reported.
- Everything in the survey, worked rather than reported
- Content published under your name, on your domain
- Every enquiry into a list you own and can export
- $2,000 setup · 30-day rolling, no lock-in
- Founding rate — list price is $6,800/month
After the proof
Licensed to you
$995 /month
The software, licensed to your salon, run by your own team.
- The full platform under your control
- Your data stays in your own tenant
- $1,995/month adds vertical exclusivity — we contract not to license a competitor in your area
- Offered once the done-for-you work has proved itself somewhere you can see
Questions people actually ask
Is there a free version of the software?
No. The free thing is the survey, which is a real piece of work and not a lead magnet with a paywall at the end. The software is licensed.
Do I have to leave Booksy or Vagaro?
No, and we would usually tell you not to mid-season. This changes where your next client comes from and who holds the list, not how she picks a time slot.
Why is the licence last and not first?
Because it does not work in the other order. Software you run yourself is only worth paying for once you have seen what the work produces. Selling you a licence before that would be selling you a project.
What happens if I stop?
Thirty-day rolling, no lock-in, and you export the list. The list was the point; holding it hostage would make us the thing this exists to replace.